Acceptance and Willingness to Pay for COVID-19 Vaccination by Iranian Society using the Health Belief Model and Contingent Valuation

Document Type : Review

Authors

1 Islamic Azad University Ahwaz Branch: Ahwaz, Khuzestan, IR

2 PhD student, College of Engineering, University of Tehran, Tehran, Iran

3 Student Research Committee, School of Health Management and Information Sciences, Shiraz University of Medical Sciences, Shiraz, Iran

4 Assistant Professor, Department of Health in Disasters and Emergencies, Shiraz University of Medical Sciences, Shiraz, Iran

Abstract

Background and Aim:In the present study, we examine the factors affecting the acceptance and intention and willingness to pay for COVID-19 vaccination by Iranian society.
Methods: This cross-sectional study was conducted in Iran during about six months in 2020.In this study, the constructs of the health belief model were used to identify the acceptance and intention of vaccination and to evaluate the maximum amount that people are willing to pay for each dose of vaccine using questions based on the contingent valuation method.
Results: Most of the participants in the present study were 18-35 years old (50.8%), female (57.3%), married (64.9%), living in urban areas (91.4%), has a bachelor's degree (38.4%) and had monthly income between 40 and 60 million Rials (26.8%). In terms of health status, only a small percentage reported their general health status at poor level (2.8%) and 22% reported one chronic disease.
A total of 323 (81.5%) participants responded positively to the intention to vaccinate, while only 73 (18.5%) answered negatively. The majority of participants (68%) were not willing to pay to vaccination. The mean and standard deviation for the amount that the participants were willing to pay was 3674242 ± 6488349.30 Rials.
Conclusion: Since the outbreak of coronavirus disease, governments' efforts to reduce mortality or morbidity such as public education, social distancing policies, and screening tests have been helpful, but the most effective way to control this disease is a widespread implementation of general vaccination.

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Health Management & Information Science
Volume 10, Issue 4
October 2023
Pages 171-185

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